Posts in Brand Strategy
The Film + TV Charity

The Film + TV Charity was on a journey of modernisation and transformation, needing guidance around a relaunch. The Fawnbrake Collective designed a unique team made up of TV and film industry experts to develop a new strategic positioning, visual brand identity and non-traditional launch plan, centred around the issue of mental health and wellness. 

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Somerset House

A unique and agenda-setting cultural institution, Somerset House wanted help to articulate its brand story in a simple and compelling way. We designed a bespoke team made up of Fawnbrakers, cultural insiders and Somerset House Studio artists, embedding into the organisation and partnering with almost 100 Somerset House stakeholders to develop the strategic deliverable . The new brand narrative was central to a critical round of £50m fundraising which will see the creation of a new cultural performance venue within the grounds of Somerset House. 

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Brand StrategySera Holland
Factory 42

Factory42 were looking for strategic help to turn an immersive storytelling concept into a global 21st century entertainment brand, a brand that would appeal to worldwide audiences across all age ranges. This project brought together high profile organisations from culture, learning and technology and led to a new strategic brand positioning, narrative and naming recommendation. 

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Brand StrategyAmelia Torode